Wednesday, 3 February 2010

First Campaign Unit session x

This week in Cram we started our new topic in the Campaign unit. At the start we were told to pick the most eye-catching advertisement in the plumbing section of the yellow pages. Then we told Mr Hind which ones took to our interests and talked about why they stood out from the rest on the page and how the positioning helped it stand out more too. After this discussion we were set to sketch a quick advertisement for this plumbing matter including all the things we talked about like .. a big, bold title and a catchy slogan to catch the eye .. quoting that the company is reliable and officient and making it colourful to attract searchers and a few more other things that must be included for the advert to be a sucess in reaching customers. After break we made a few more quick sketches, but for a officient snack service .. we had to include all the important things again and then we chose one from our four to show to a friend and let them anylise it. we then got in pairs and made a Final Advert and made sure it was eyecatching and attractive .. afta that we went on the laptops and made the final advert on adobe photoshop .. we included a catchy slogan .. a phone number .. a special offer sign .. free delivery and a quik summary on what the company sells. When we had finished these Mr Hind showed them to the group and we picked out good and bad points on them .. we had most good feedback .. the only bad feedback was that .. because we hadnt finshed it .. it didnt include a picture. Next week i think we are looking more into the project and starting out topic title abit more.

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